2013 Media Kit


2013 DC Editorial Calendar & Media Kit

Click Here to download the entire 2013 DC Media Kit in PDF format

Highlights
Circulation
Editorial Calendar
Ad Rates
Specs
DrillingContractor.org
DrillingContractor.org Microsites
DrillingContractor.org Webinars
eNews
IADC.org
IADC Directory
Sales Offices

Drilling Contractor – Official Magazine of the International Association of Drilling Contractors

Drilling ContractorMission: DC is the only viable magazine exclusively covering the global drilling and completion industry, both land and offshore. The official magazine of the International Association of Drilling Contractors, DC has been published since 1944 and is the longest continuously published magazine focusing on drilling and completion.

Editorial: DC’s editorial is 100 percent drilling- and completion-focused – technology, markets, HSEQ, trends and other critical issues impacting D&C.

Readership: DC’s more than 36,000 readers are professionals in the oil-and-gas and geothermal drilling and completion industry and include senior management at exploration & production and drilling contractor companies. DC also offers the largest circulation available among drilling contractors (nearly 14,000). Further details on DC’s circulation are available on the facing page.

In every issue: In addition to scheduled features (see Editorial Calendar), DC publishes several high-interest departments:

  • Drilling Ahead: Opinion column giving insights into the D&C industry.
  • D&C News: Presents the latest news in the drilling and completion industry— drilling contracts, field development, hydrocarbon discoveries, and more.
  • D&C Tech Digest: Concise summaries of timely drilling and completion technical achievements and milestones.
  • HSE Corner: Health, safety & environment-related trends and practical training advice.
  • Perspectives: Profiles of men and women who stand tall in the D&C business.
  • IADC Connection: Focus on IADC news, initiatives and opinions.

DrillingContractor.orgDrillingContractor.org: DC’s website, dedicated to all things drilling and completions, offers features, news articles and exclusive videos to help readers keep up with the newest trends in the industry. Articles are organized into these categories for easier browsing and searching: Drilling It Safely, The Efficient Rig, The Offshore Frontier, Innovating While Drilling, Onshore Advances, IADC: Global Leadership, Global Challenges, Global & Regional Markets, and Completing The Well. DC will continue to offer enhanced editorial to complement the print magazine, including animations, videos, additional graphics and content.

DrillingContractor.org Readership: More than 26,000 unique visitors per month and climbing!

DrillingContractor.org Multimedia: DC’s website is the industry leader in original digital content, including video interviews with key industry executives and on-site reporting.

eNews From DrillingContractor.orgeNews from DrillingContractor.org: DC’s electronic newsletters are e-mailed to DC subscribers 22 times a year, reporting from key industry conferences and events and on the latest industry news and technology updates. Articles link back to the DC website to boost readership. eNews also conducts periodic reader surveys on important topics and notifies readers when a new issue of DC can be read online.

eNews Readership: Nearly 23,000 subscribers and growing!

Microsites: Drillingcontractor.org now offers highly specialized microsites to help you carefully hone your marketing message. Each microsite focuses on a key niche within the well-construction discipline, from HSE to global markets. Each of our eight standing microsites focuses on a specific area of interest within the well-construction sector. Content includes our great topical articles from DC, as well as original editorial and multimedia.

Webinars: DrillingContractor.org and IADC will launch webinars in 2013. These high-interest, hour-long sessions will feature expert panelists on the pressing issues confronting the well-construction industry.

Webinars may be prerecorded or broadcast live, as agreed to by DC and the sponsor.

IADC.orgIADC.org: For the first time, Internet marketers can target the global drilling industry through selected pages on its leading website – IADC.org, official site of the International Association of Drilling Contractors.

IADC.org Readership: IADC.org is one of the oldest websites in the E&P industry, founded in 1995, and enjoys traffic of more than 26,000 visitors per month – and growing – with more than 95,000 page views (68,000 unique), and a low bounce rate (49%).

IADC Membership DirectoryIADC Membership Directory: The IADC Membership Directory is the definitive guide to the global drilling industry and your opportunity to connect with the global wellsite industry – rig owners both land and offshore and the oil companies they serve.

IADC Membership Directory Readership: IADC, the International Association of Drilling Contractors, is the only industry trade association with international scope among drilling contractors, oil companies and service firms alike. Accordingly, the IADC Membership Directory has matured into an indispensable global reference of key operators, contractors, drilling rigs, suppliers and services for the full year of its useful life.

Circulation (Back to top)

« More than 36,000 readers worldwide, virtually all involved in drilling and completion activities, or upstream management. No circulation is wasted on refining, pipeline, gas processing, reservoir, geology, production.

« High-Value Readers:

  • Drilling & Completion Engineers: 30.9%
  • Management/Company Officers/Owners: 38.1%
  • Drilling/Completion Operations: 22.3%

« Reaching Key Players:

  • Drilling & Completion Professionals employed by Oil-Producing Firms: 40.5%
  • Drilling Contractors: 38.2%

« Bonus distribution at over 20 high-interest conferences worldwide

2013 Drilling Contractor Circulation Data

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2013 Drilling Contractor Circulation Data

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2013 Drilling Contractor Circulation Data

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Editorial Calendar (Back to top)

Completion Editorial: The only industry magazine to include completion editorial in every issue
JANUARY/FEBRUARY - Ad Closing: 4 January, Materials Due: 11 January

  • Critical Issues in Drilling & Completions
  • 2013 IADC Chairman Profile
  • 2013 IADC/SPE Drilling Conference Special
  • Health, Safety & Environment
  • Regional Focus: Asia Pacific and Australia
  • Completions: Shales & Hydraulic Fracturing

Scheduled Bonus Distribution:

IADC Health, Safety, Environment and Training Conference & Exhibition, 5-6 February, Houston
IADC/SPE Drilling Conference, 5-7 March, Amsterdam
International Petroleum Technology Conference, 26-28 March, Beijing

HSE&T Editorial: Features training, health, safety and environment in each issue
MARCH/APRIL - Ad Closing: 15 February, Materials Due: 22 February

  • Innovating While Drilling (IWD)*: Managed Pressure and Dual Gradient Drilling, Drilling with Casing and Liner
  • Drill Pipe and Tubulars
  • Environmental Stewardship
  • Coiled Tubing
  • Regional Focus: Latin America, including Brazil
  • Completions: Deepwater Cementing

Scheduled Bonus Distribution:

SPE/ICoTA Coiled Tubing & Well Intervention Conference & Exhibition, 26-27 March, The Woodlands, Texas
IADC Drilling HSE&T Asia Pacific 2013 Conference & Exhibition, 3-4 April, Singapore
2013 IADC Environmental Conference & Exhibition, 8-9 April, New York
IADC/SPE Managed Pressure Drilling & Underbalanced Operations Conference & Exhibition, 17-18 April, San Antonio, Texas

Enhanced Editorial: Complements print magazine with web-exclusive content related to articles, such as animations, videos, additional graphics
MAY/JUNE - Ad Closing: 5 April, Materials Due: 12 April

  • Offshore Activities & Outlook
  • Onshore Drilling, including a global shale report
  • Regional Focus: Gulf of Mexico
  • Completions: Subsea Completions

Scheduled Bonus Distribution:

Offshore Technology Conference, 6-9 May, Houston, Texas
IADC Dual Gradient Drilling Workshop, 9 May, Houston
IADC Drilling Onshore Conference & Exhibition, 16 May, Houston, Texas
IADC World Drilling 2013 Conference & Exhibition, 19-20 June, Istanbul, Turkey

Editorial Emphasis: Every issue of Drilling Contractor covers drilling and completion technology, equipment and operations. DC also covers industry news; market and financial trends; government and regulatory affairs; IADC news; quality, health, safety and the environment; well control and training; and opinion by the leading drilling and producing executives.
JULY/AUGUST - Ad Closing: 14 June, Materials Due: 21 June

  • Innovating While Drilling (IWD)* LWD/MWD, drilling fluids, multilaterals
  • Regional Focus: Europe, including North Sea
  • Well Control
  • Drill Bit Technology
  • Completions: Intelligent Well Systems

SPECIAL READERSHIP SURVEY!

How many readers read and remembered your ad? Find out with our bonus reader survey. Select ads only. Contact sales rep for details.

Scheduled Bonus Distribution:

2013 IADC Well Control Conference of the Americas & Exhibition, 20-21 August, Lafayette, Louisiana
SPE Offshore Europe 2013, 3-6 September, Aberdeen, Scotland

SEPTEMBER/OCTOBER – Ad Closing: 9 August, Materials Due: 16 August

  • Drilling Rigs, Equipment and Technology, including Automation
  • Health, Safety and Environment
  • Regional Focus: Russia and the Arctic
  • Solids Control
  • Completions: Horizontal Completions

Scheduled Bonus Distribution:

IADC Advanced Rig Technology Conference & Exhibition, 17-18 September, Stavanger, Norway
IADC Drilling HSE Europe 2013 Conference & Exhibition, 25-26 September, Amsterdam
SPE Annual Technical Conference & Exhibition, 30 Sept-2 Oct, New Orleans, Louisiana
SPE/IADC Middle East Drilling Technology Conference, 7-9 October, Location TBD
LAGCOE, 22-24 October, Lafayette, Louisiana
IADC Critical Issues for Shale Europe 2013 Conference & Exhibition, 23-24 October, Warsaw, Poland

NOVEMBER/DECEMBER - Ad Closing: 4 October, Materials Due: 11 October

  • Global Drilling Outlook
  • IADC Annual General Meeting Special
  • Well Control
  • Regional Focus: Asia Pacific
  • Completions: Well Intervention

Scheduled Bonus Distribution:

IADC Annual General Meeting, 6-8 November, San Antonio, Texas
IADC Critical Issues Asia Pacific Conference & Exhibition, 20-21 November, Bangkok

* “Innovating While Drilling (IWD)” is a trademark of the International Association of Drilling Contractors and Drilling Contractor.

Ad Rates (Back to top)

All prices are in US dollars. Frequency rates are based on the number of insertions used within a 12-month period (whether ROB, special position, covers, etc). Each page or fraction qualifies as one insertion. Spreads count as 2 insertions.

4/color rates 1x 3x 6x 9x 12x 18x 21x 24x
2-Page Spread 17,180 16,650 16,140 15,780 15,480 15,250 15,115 15,010
Full Page 9,045 8,765 8,495 8,305 8,150 8,025 7,955 7,900
2/3 Page 7,420 7,190 6,965 6,810 6,680 6,580 6,520 6,475
1/2 Island 6,700 6,490 6,340 6,145 6,030 5,940 5,890 5,850
1/2 Page 6,060 5,875 5,690 5,565 5,460 5,380 5,335 5,300
1/3 Page 4,620 4,560 4,505 4,365 4,315 4,250 4,212 4,185
1/4 Page 3,980 3,860 3,740 3,660 3,620 3,550 3,520 3,495

 

Special Positions (includes 4C) 1x 3x 6x 9x 12x 18x 21x 24x
Back Cover 10,730 10,325 10,015 9,815 9,680 9,575 9,490 9,425
Inside Cover Front 10,100 9,715 9,425 9,240 9,110 9,010 8,930 8,870
Inside Back Cover 9,470 9,110 8,840 8,665 8,545 8,450 8,375 8,315
Opposite Table of Contents 9,855 9,480 9,195 9,010 8,885 8,790 8,710 8,650
Spread Between
Table of Contents
18,705 17,995 17,455 17,105 16,865 16,800 16,650 16,550
Opposite Drilling Ahead,
Tech Digest, D&C News
9,470 9,110 8,840 8,665 8,545 8,451 8,375 8,315

 

Color Charges Page or Fraction Spread
Metallic Inks 810 690
5th Color 1,050 900
Bleed NO CHARGE NO CHARGE

Classified Advertising:

$200/column inch. Payable in advance for the first insertion and invoiced thereafter. No agency commission.

Inserts/Specialties:

Bound-in, tabbed, loose, polybag, stickers, CDs – contact publisher. Details available upon request.

Rate Protective Clause:

When new rates are announced, contract advertisers will be protected at their contract rates for the duration of their contract. Contracts made prior to the effective date of the new rates will also be protected at the then-existing rates.

Agency Commission:

15% commission to recognized agencies on gross billing for space, color, cover or special position, and insert charges. No commission on miscellaneous charges or for classifieds.

Cash Discount:

2% net after agency commission, if paid within 15 days from date of invoice.

Publisher’s Protective Clauses:

a. Advertisers and advertising agencies assume liability for all content and illustrations printed, and also assume responsibility for any claims arising therefrom against the publisher.

b. Publisher reserves the right to reject any advertising which he feels is not in keeping with the publication’s standards and to place the word “advertisement” with copy that closely resembles editorial material.

c. Publisher will repeat latest advertisement for scheduled space when no new acceptable copy is furnished.

d. Cancellations accepted only before closing date for reservations.

Specs (Back to top)

Preferred Materials: Digital artwork can be supplied in most platforms including high resolution PDF, Adobe InDesign (INDD), Adobe Illustrator (AI/EPS) and Photoshop (EPS/TIF). Please ensure colors are CMYK (PMS spot colors should be converted to process), and include a color proof. All fonts should either be included or converted to outlines.

Adobe InDesign – preflight to ensure colors are CMYK (PMS spot colors should be converted to process) and use package function to copy all fonts and images.

Adobe Illustrator – save graphics in EPS format with fonts outlined. Set document color mode to CMYK (PMS spot colors should be converted to process).

Adobe Photoshop - save as EPS or TIF files in CMYK format with a preview of 8 bits/pixel and binary encoding. Minimum resolution must be 254 pixels/inch (100 pixels/cm).

$250 conversion fee for commercial film (right reading, emulsion side down). Minimum 150 line screen for halftones. Provide press proof.

FTP Requirements: You may supply your advertisement to the Drilling Contractor FTP site. Connection details are:

Host (FTP Address): ftp.iadc.org
User ID: IADCFTP
Password: 14tpn0w (one-four-t-p-n-zero-w)

Please Note: Select “Allow Passive Transfers” in your FTP browser or application such as Fetch/WS FTP Pro. This option is under your “Advanced” tab. Once the file transfer has completed, please send an e-mail to drilling.contractor@iadc.org with the file name.

Shipping/Email info: You can email materials (less than 10mb) to drilling.contractor@iadc.org, or ship to:

Drilling Contractor
10370 Richmond Ave., Ste. 760
Houston, TX 77042 USA
+1 713 292 1945

Reprints: Reprints are available in low-resolution PDF format of articles published in Drilling Contractor. Reprints may be modified slightly to eliminate internal advertisements or to add promotional material provided by the customer. However, text, headlines and illustrations will remain as they appeared in the original published article. Price for the low-resolution PDF is US$1000. Links to articles on DrillingContractor.org are available at no charge. DC will supply a JPG of the cover of the issue in question, if desired. Contact drilling.contractor@iadc.org. For pricing on hard-copy reprints, please contact the publisher.

DC-website-positionsWebsite – DrillingContractor.org (Back to top)

Exclusive Content: Drillingcontractor.org is unique among industry publication websites due to the enhanced online editorial complementing DC’s respected print version. Examples of web exclusives include animations and videos related to articles published in DC, as well as additional graphics, editorial and case histories. Each article featuring enhanced editorial includes a footnote directing readers to check out the additional material on DrillingContractor.org. DrillingContractor.org also maintains thorough archives of past issues.

Fresh Industry News: Drillingcontractor.org is also a news and information source in its own right. In addition to maintaining DC archives, DrillingContractor.org provides news on key industry topics and conducts reader surveys on issues of interest.

Readership: To ensure the quickest delivery of our editorial and to deliver readers to DrillingContractor.org, we notify more than 32,000 readers when each new issue is available online via DC’s electronic newsletter, eNews from DrillingContractor.org.

Stats: Drillingcontractor.org continues to grow in popularity, as these stats attest:

YEARLY STATS
Visits (2013 vs. 2012) 370,772 vs. 216,802 (+71%)
Pageviews (2013 vs. 2012) 627,280 vs 393,016 (+60%)
Unique Visits (2013 vs. 2012) 256,837 vs 162,586 (+58%)
Clickthrough Rates (July 2012 – July 2013)

  • Impressions (2013 vs. 2012) – 1,464,893 vs. 500,868 (+192%)
  • Clicks (2013 vs. 2012) – 10,112 vs. 2,252 (+349%)
  • Clickthrough Rate (2013 vs. 2012) – 0.69% vs. 0.45% (+ 35% (from ‘double the internet avg’ to ‘triple the avg’ of 0.2%))

MONTHLY STATS
Visits (2013 vs. 2012) 37,517 vs 21,988 (+71%)
Pageviews (2013 vs. 2012) 61,522 vs 38,834 (+58%)
Unique Visits (2013 vs. 2012) 26,516 vs 17,839 (+49%)
Clickthrough Rates (July 01 2013 – July 31 2013)

  • Impressions (2013 vs. 2012) – 132,085 vs 86,452 (+53%)
  • Clicks (2013 vs. 2012) – 410 vs 315 (+30%)
  • Clickthrough Rate (2013 vs. 2012) – 0.31% vs 0.36%

DC Digital ReaderDC Introduces Digital Reader: DC’s new digital reader opens new opportunities for its readers and advertisers alike. Accessible on iPad and Android, as well as through PCs and Macs, the digital reader will deliver comprehensive content, including text, images and multimedia–in one handy format. Advertising information will be available soon.

Social Media: Different companies use social media in different ways, but our primary goal is simple: drive users back to our site. Our secondary goal is to take advantage of the viral nature of social media outlets to extend our web presence.

Facebook, Twitter and LinkedIn are only the beginning. With our upcoming digital products also featuring their own social components, our potential reach is growing significantly. Each piece of great content we produce has the potential to go viral in any number of our social media platforms, which will lead to more impressions for Drillingcontractor.org and can also increase ad clicks.

Facebook 7,269 Likes (vs. 5,000 last year (+45%))
YouTube 524 Subscribers / 709,939 Video Views (vs. 250/475,000 last year (+110%/+49%))
LinkedIn 21,645 Members (vs. 12,000 last year (+80%))
Twitter 1,159 Followers (vs. 600 last year (+93%))

AVAILABLE SIZES, PAGES & PRICING

Monthly charges (USD) Leaderboard
(728×90)
Masthead
(468×60)
Poster
(300×250)
Skyscraper
(120×600)
Banner
(468×60)
Button
(120×240)
Home 1,200 1,155 1,155 1,155 1,000 735
Inside Pages 1,100 1,000 1,000 1,000 865 625

Frequency Discounts

DrillingContractor.org offers discounts on placement based on the number of placements within 12 calendar months as follows:

  • 3-5 placements: 10%
  • 6-12 placements: 15%

“Placement” is defined as a single web advertisement that runs for an entire month. Multiple advertisements in a given month count as multiple placements (i.e., an ad on the “HOME” page and an ad on the “NEWS ARCHIVE” page count as two placements).

Custom Web Opportunities

Custom marketing opportunities are also available. Contact publisher.

DC.org MicrositesDC Microsites Focus On Your Niche (Back to top)

Microsites: Drillingcontractor.org now offers highly specialized microsites to help you carefully hone your marketing message. Each microsite focuses on a key niche within the well-construction discipline, from HSE to global markets. Each of our eight standing microsites focuses on a specific area of interest within the well-construction sector. Content includes our great topical articles from DC, as well as original editorial and multimedia.

  • The Efficient Rig — covering cutting-edge advances in automation, rig equipment and design, control systems, maintenance and condition monitoring, and other topics.
  • Innovating While Drilling (IWD)* — addressing key downhole advances, including underbalanced and managed pressure drilling; rotary steerable systems; MWD, LWD, SWD; directional drilling; geosteering; bits; drilling and completion fluids; slimhole well designs, coiled tubing and much more.
  • Onshore Advances — a close look at the hard-charging land market, both in North America and around the world, with extra focus on shale-driven activity and technologies;
  • Completing the Well — examining fracturing, stimulation, completion and cementing;
  • IADC: Global Leadership, Global Challenges — a review of IADC initiatives and regulatory challenges;
  • Drilling It Safely — which puts the focus on HSE and well control, central to industry maintaining its license to operate;
  • Global and Regional Markets — examining trends in the market place, economics of hydrocarbons, and drivers for well construction; and,
  • The Offshore Frontier — looking at the exciting developments in marine drilling and completions.

DC will also periodically develop ad hoc microsites, for example, for IADC conferences and events.

Low Bounce Rate: Most webpages carry a bounce rate of 50% or higher. However, several of DC’s microsites are below that number. The Efficient Rig features a 33% bounce rate, and low bounce rates mean the users are finding the content to be relevant.

Low Exit Rate: Most of the microsites feature exit rates of ~30%. This is an indication that users find the content relevant, then continue looking for more before leaving DrillingContractor.org.

Heavy Drilldown Factor: Also, many of the Microsites are clicked through many sets of pages. For example, Onshore Advances microsite is drilled down all the way to Page 10.

Stats: Drillingcontractor.org continues to grow in popularity, as these stats attest:

BOUNCE RATES
THE EFFICIENT RIG 33%
OFFSHORE FRONTIER 43%
ONSHORE ADVANCES 53%

EXIT RATES
THE EFFICIENT RIG 27%
ONSHORE ADVANCES 31%
ONSHORE ADVANCES 35%

Microsite Ads

Leaderboard (728×90)
Landing Page Only 1,100
Run of Category 2,600

WEBINARS – Get Up Front And Personal With Your Prospective Clients
Webinars: DrillingContractor.org and IADC will launch webinars in 2013. These high-interest, hour-long sessions will feature expert panelists on the pressing issues confronting the well-construction industry.

We invite sponsors to highlight their brand and products with sponsorships for these outstanding upcoming events. Each sponsorship is $13,000 gross. The sponsor will be entitled to supply an expert panelist and will be expected to assist in obtaining speakers outside the sponsor company.

Webinars may be prerecorded or broadcast live, as agreed to by DC and the sponsor. Prospective timings and topics are (subject to change):

  • February: Competency and training for the well-construction industry;
  • March: Environmental stewardship and well control in the new era of drilling;
  • April: Shale development update, including directional drilling, hydraulic fracturing and environmental issues;
  • May: HPHT Cementing;
  • June: Dual gradient drilling and managed pressure drilling;
  • July: Advances in drill bit technology;
  • September: Rig automation and mechanization;
  • October: Global shale activity, challenges and outlook;
  • November: Looking ahead to 2014: What will the new year bring?

Webinar sponsors will receive a banner ad running below the video/ PowerPoint throughout the webinar, plus recognition at the beginning and end. Further, each webinar will be promoted with a special marketing box in each issue of eNews from DrillingContractor.org beginning one month before the event.

Further, DrillingContractor.org will promote each webinar on the site beginning one month before the event.

enews-positionseNews from DrillingContractor.org (Back to top)

eNews from DrillingContractor.org is DC’s latest electronic tool to communicate with the drilling & completion industry. DC is published in print format six times per year, and eNews from DrillingContractor.org ensures that our readers receive up-to-date information 22 times per year.

eNews presents original news and features, as well as information from key industry players, updates on IADC activities, exclusive reports from IADC conferences, reader surveys and more. Each edition of eNews links back to DrillingContractor.org.

eNews Frequency Discounts follow the same program as for DrillingContractor.org. Placements in eNews count as DrillingContractor.org placements, and vice versa.

Ad Spots
Top of news page (banner 468×60) 2,460
Top of news page (poster 300×250) N/A
Middle of news page (banner 468×60) 2,250
Middle of news page (poster 300×250) 3,640
Bottom of news page (banner 468×60) 2,030
Bottom of news page (poster 300×250) 3,100

CURRENT AD STATS (July 2013)

  • Impressions 41,763 (vs. 38,463 last year (+9%))
  • Clicks 133 (vs. 106 last year (+25%))
  • Clickthrough Rate 0.32% (vs. 0.28% last year (+14%))

YEARLY AD STATS (July 2012 — July 2013)

  • Impressions 285,999 (vs. 113,009 last year (+153%))
  • Clicks 867 (vs. 444 last year (+95%))
  • Clickthrough Rate 0.3% (Beats the average of 0.2%)

GROWTH STATS

  • Impressions (July 2012 — July 2013) 285,999 (vs. 113,009 last year (+153%))
  • Clicks (July 2012 — July 2013) 867 (vs. 444 last year (+95%))
  • Open Rate 18%

2013 ENEWS SCHEDULE (23 editions)

JANUARY

9 – General news & features
30 – General news & features

FEBRUARY

13 – Report from IADC Health, Safety, Environment and Training Conference, and general news & features

MARCH

6 – Report from SPE/IADC Drilling Conference, and general news & features
7 – Report from SPE/IADC Drilling Conference, and general news & features
8 – Report from SPE/IADC Drilling Conference, and general news & features

APRIL

10 – Report from IADC Drilling HSE&T Asia Pacific Conference, and International Petroleum Technology Conference
25 – Report from IADC Environmental Conference and IADC Managed Pressure and Underbalanced Operations Conference

MAY

15 – Report from 2013 OTC and IADC Dual Gradient Drilling Seminar
22 – Report from IADC Drilling Onshore Conference, and general news & features

JUNE

5 – General news & features
26 – Report from IADC World Drilling 2013 Conference, and general news & features

JULY

10 – General news & features
24 – General news & features

AUGUST

7 – General news & features
28 – Report from IADC Well Control Conference of the Americas

SEPTEMBER

11 – General news & features
25 – Report from IADC Advanced Rig Technology Conference

OCTOBER

9 – Report from IADC Drilling HSE Europe Conference
30 – Report from IADC Critical Issues for Shale Europe Conference

NOVEMBER

13 – Report from IADC Annual General Meeting, and general news & features
27 – Report from IADC Critical Issues Asia Pacific Conference, and general news & features

DECEMBER

11 – General news & features

Website – IADC.org (Back to top)

→ Advertise on www.IADC.org and make your impact on the global drilling industry

iadc-positions

What Can Advertisers Get? Advertisers may choose to advertise only on a given landing page, or can opt for “run of category” – all pages directly linked to the landing page. (PDF files linked to the landing page are excluded.)*

What Landing Pages Are Available? Advertisers can choose from six high-interest IADC landing pages:

  • “About IADC” landing page: Page links include About the Drilling Industry, Links to Member Companies, IADC Regions and Chapters, IADC Officers, IADC Staff, IADC Rotary Rig Report, and many more);**
  • IADC Technical Committees landing page: Links to committees on HSE, Well Control, Training, Advanced Rig Technology, Managed Pressure Drilling, and many more);
  • Publications landing page: Links to IADC newsletter Drill Bits, Drilling Contractor magazine & subscriptions, IADC Membership Directory and IADC Publications Catalog;**
  • Accreditation landing page: Links to IADC’s exclusive and industry-developed training curricula, such as IADC Rig Pass (rig safety), WellCAP and WellCAP Plus (well control training), and more;
  • HSE landing page: Links to IADC Safety Alerts, IADC Incident Statistics Program (Introduction), IADC HSE Case Guidelines;
  • Press landing page: Links to IADC press releases, IADC fact sheet, IADC in the news.

What Are My Options And Costs? www.IADC.org offers two distinct alternatives for advertisers. The first, Landing Page Only, displays your advertisement only on the specified landing page. However, for an incremental increase, your advertisement will display on each page directly linked to the landing page.***

* Advertising is unavailable on the IADC.org home page and the IADC events page, along with individual events (www.iadc.org/events and linked pages).
** Advertising within these publications is not included.
*** Linked PDF documents are excluded, and some additional exceptions apply. See table for details.

Stats:
Website Founded: 1995
Visitors Per Month: 31,000 and growing
Pageviews 95,000
Unique Pageviews 68,000
Bounce Rate 49% (Most webpages carry a bounce rate of 50% or higher.)

Social Media:

Facebook 3,122 Likes
LinkedIn Nearly 22,000 Members

IADC.ORG RATES (US dollars per month, all prices gross)

Landing Page Landing Page Only
(728×90)
Run of Category
(728×90)
About IADC 1,100 2,6001
Committees 1,100 2,600
Publications 1,100 2,600
Accreditation 1,100 2,600
HSE 1,100 2,6002
Press 1,100 2,600

1 Excludes “IADC in the News” & “Press” which are included under the Press landing page
2 Excludes Rig Pass (Accreditation landing page), and HSE and Training Committee (Committees landing page)

Special Ad Position In addition, advertising is available on the Search page, which will carry through to the Search Results page(s). Price is $1500 gross per month, 3-month minimum run. (Advertisement will not carry through to page links found during searches.)

IADC Membership Directory (Back to top)

AD CLOSING: 5 April – MATERIALS DUE: 12 April

The IADC Membership Directory is the definitive guide to the global drilling industry and your opportunity to connect with the global wellsite industry – rig owners both land and offshore and the oil companies they serve.

IADC, the International Association of Drilling Contractors, is the only industry trade association with international scope among drilling contractors, oil companies and service firms alike. Accordingly, the 2013 IADC Membership Directory has matured into an indispensable global reference of key operators, contractors, drilling rigs, suppliers and services for the full year of its useful life.

The IADC Membership Directory puts your marketing message in the hands of 5,000 drilling and producing executives. If you do business with the worldwide rig fleet, the 2013 IADC Membership Directory is an outstanding advertising value. It is also an excellent way to highlight your company’s support for IADC’s initiatives in government affairs, HSE, well control, technology and more.

The IADC Membership Directory will be published in April and enjoy bonus distribution at the 2013 Offshore Technology Conference, 6-9 May in Houston.

The 2013 IADC Membership Directory closes 5 April. Materials are due 12 April. To reserve space, call the sales office near you.

Tabbed Section dividers boost ad visibility economically

« Increase the visibility of your firm’s advertisement this year in the 2013 Directory by reserving a tabbed section divider. Each of the Directory’s major sections will be introduced by a tabbed, heavy-stock divider. Hurry! Spots are limited!
« Right of first refusal applies to divider-page advertisers in the 2012 IADC Directory.

Advertising Rates 4/Color B&W
2-Page Spread 12,285 N/A
Back Cover 8,100 N/A
Inside Front Cover 7,955 N/A
Tabbed Divider Page 7,835 N/A
Full Page 6,985 6,335
1/2 Page Island 4,645 3,995
1/2 Page Vertical or Horizontal 4,400 3,750
1/4 Page 2,595 1,945

Color Charges: No charges for 2-color insertions. 3rd and 4th colors an additional $650. 5th color available for an extra $325. No charge for 4 color on 2-page spreads, back/inside front covers, or tabbed divider pages.

Agency Commission: 15% to recognized agencies on gross billing on space, color, cover or special position.

Cash Discount: 2% net after agency commission if paid within 15 days from date of invoice.

Mechanical Requirements: Ad sizes and other mechanical requirements are identical to those of Drilling Contractor.

Sales Offices (Back to top)

For all sales inquiries regarding Drilling Contractor, official magazine of the International Association of Drilling Contractors, please contact the offices below:

Atlantic Communications Sales Representatives

North America

Bill Krull
Phone: +1-713-535-1521
Cell: +1-713-201-6155
Fax: +1-713-523-2339
Email: bill.krull@iadc.org

UK

Neil Levett
Phone: +44 1732 459683 • Fax: +44 1732 455837
Email: neil@aladltd.co.uk

Mike Cramp
Phone: +44 7711 022593
Email: mike@aladltd.co.uk

Scandinavia/Finland/Russia

Brenda Homewood
Phone: +44 1732 459683 • Fax: +44 1732 455837
Email: brenda@aladltd.co.uk

France/Spain

Paul Thornhill
Phone: +44 1732 459683 • Fax: +44 1732 455837
Email: paul@aladltd.co.uk

Netherlands/Austria/Germany

Arthur Schavemaker
Phone: +31 547-275005 • Fax: +31 547-271831
Email: arthur@kenter.nl

Italy

Fabio Potesta
Phone: +39 010 570-4948 • Fax: +39 010 553-0088
Email: info@mediapointsrl.it

Singapore/Middle East/Australia/Malaysia

June Jonet
Phone: +65 8112-6844 • Fax: +65 6241-5891
Email: junejonet@thesilverback.com

Eastern Europe

Maria Budiu
Phone: +39 010 570-4948 • Fax: +39 010 570-49481
Email: maria.budiu@mediapointsrl.it

Japan

Akiyoshi Ojima
Phone: +045-624-3502 • Fax: +045-624-3503
Email: ojima@mediaship.jp

Drilling Contractor Headquarters

10370 Richmond Avenue, Suite 760 • Houston, TX 77042
PO Box 4287 • Houston, TX 77210-4287
Phone: (713) 292-1945 • Fax: (713) 292-1946
Email: drilling.contractor@iadc.org • Web: www.drillingcontractor.org

Mike Killalea
Group Vice President & Publisher

Brian Parks
Creative Director

Anthony Garwick
Webmaster

For editorial inquiries, contact:
Linda Hsieh
, Managing Editor
Joanne Liou, Editorial Coordinator
Katherine Scott, Editorial Coordinator

FEATURED MICROSITES


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