Tony Pink, vice president of drilling automation applications for National Oilwell Varco (NOV), speaks with Drilling Contractor associate editor Katherine Scott at the 2013 SPE/IADC Drilling Conference in Amsterdam on 6 March. Mr Pink discussed the company’s NOVA initiative, which NOV considers the next generation in drilling controls and automation. Integrated within operating systems, NOVA drives well execution plans from a single source, executing automatic control and connection to drill and to respond to the well. The open-platform concept allows for greater customization. NOVA was launched at OTC last year.