2020 DC Editorial Calendar & Media Kit

Click Here to download the entire 2020 DC Media Kit in PDF format

QUICK LINKS

DRILLING CONTRACTOR MAGAZINE

IADC MEMBERSHIP DIRECTORY

WEBSITES

E-NEWSLETTERS

IADC BOOKSTORE

CONTACT IADC

Looking for the 2019 DC Media Kit? Click here.

Highlights

DRILLING CONTRACTOR MAGAZINE

IADC MEMBERSHIP DIRECTORY

DrillingContractor.org

IADC Lexicon

Virtual Panel Discussions

eNews from DrillingContractor.org

Drill Bits e-newsletter

High-Value Readers

Reaching Key Players

Bonus Distribution

STANDARD AD SIZES:

SPECIAL POSITIONS:

INSERTS/SPECIALTIES: For bound-in, tabbed, etc. – contact publisher. Details available upon request.

ALL PRICES IN US DOLLARS: Frequency rates are based on the number of insertions used within a 12-month period (whether ROB, special position, covers, etc). Each page or fraction qualifies as one insertion. Spreads count as 2 insertions.

RATE PROTECTIVE CLAUSE: When new rates are announced, contract advertisers will be protected at their contract rates for the duration of their contract. Contracts made prior to the effective date of the new rates will also be protected at the then-existing rates.

AGENCY COMMISSION: 15% commission to recognized agencies on gross billing for space, color, cover or special position, and insert charges. No commission on miscellaneous charges or for classifieds.

CASH DISCOUNT: 2% net after agency commission, if paid within 15 days from date of invoice.

PUBLISHER’S PROTECTIVE CLAUSES:

1. Advertisers and advertising agencies assume liability for all content and illustrations printed and assume responsibility for any claims arising therefrom against the publisher.
2. Publisher reserves the right to reject any advertising which she feels is not in keeping with the publication’s standards and to prominently place the word “advertisement” with copy that closely resembles editorial material.
3. Publisher will repeat latest advertisement for scheduled space when no new acceptable copy is furnished.
4. Cancellations accepted only before closing date for reservations.
5. Publisher reserves the right to require payment in advance.

PUBLICATION SPECS: Printed as web offset, 4-color sequence (CMYK) and perfect bound with a trim size of 8-1/8 x 10-7/8 inches (206 x 276 mm). Mechanical requirements, ad sizes and other publcation specs are the same for Drilling Contractor and the IADC Membership Directory.

PREFERRED MATERIALS: Artwork can be supplied in high-resolution PDF, EPS, or 300dpi TIF. Please ensure colors are CMYK (PMS spot colors should be converted to process). All fonts should either be included or converted to outlines.

FILE TRANSFERS / SHIPPING / EMAIL INFO: Ad materials can be sent via Dropbox, WeTransfer, or third-party file-sharing service, via email (if file is less than 15mb) to drilling.contractor@iadc.org, or shipped to:

Drilling Contractor
3657 Briarpark Drive, Suite 200
Houston, TX 77042 USA
+1 713 292 1945

ARTICLE REPRINTS: Low-resolution PDF reprints are available at the rate of $500 per article. Price for printed reprints available upon request.

MISSION: The 2020 IADC Membership Directory is the definitive guide to the global drilling industry and your opportunity to connect with the global wellsite industry – rig owners both land and offshore and the oil companies they serve.

READERSHIP: IADC is the only industry trade association with international scope among drilling contractors, oil companies and service firms alike. Accordingly, the 2020 IADC Membership Directory is an indispensable global reference of key operators, contractors, drilling rigs, suppliers and services for the full year of its useful life.

The IADC Membership Directory puts your marketing message in the hands of 5,000 drilling and producing executives. If you do business with the worldwide rig fleet, the 2020 IADC Membership Directory is an outstanding advertising value. It is also an excellent way to highlight your company’s support for IADC’s initiatives in government affairs, HSE, well control, technology and more.

The IADC Membership Directory will be published in April and enjoy bonus distribution at the 2020 Offshore Technology Conference, 4-7 May in Houston.

AD SIZES:

PUBLICATION SPECS: Printed as web offset, 4-color sequence (CMYK) and perfect bound with a trim size of 8-1/8 x 10-7/8 inches (206 x 276 mm). Mechanical requirements, ad sizes and other publcation specs are the same for Drilling Contractor and the IADC Membership Directory.

PREFERRED MATERIALS: Artwork can be supplied in high-resolution PDF, EPS, or 300dpi TIF. Please ensure colors are CMYK (PMS spot colors should be converted to process). All fonts should either be included or converted to outlines.

FILE TRANSFERS / SHIPPING / EMAIL INFO: Ad materials can be sent via Dropbox, WeTransfer, or third-party file-sharing service, via email (if file is less than 15mb) to drilling.contractor@iadc.org, or shipped to:

Drilling Contractor
3657 Briarpark Drive, Suite 200
Houston, TX 77042 USA
+1 713 292 1945

DRILLINGCONTRACTOR.ORG is a source of breaking news for the drilling industry, as well as a companion to the print edition of Drilling Contractor. DrillingContractor.org reports via articles and videos on the latest news affecting and shaping the global drilling and completions industry.

DrillingContractor.org is set apart by its enhanced online editorial complementing DC’s print version. Examples of web exclusives include animations and videos related to articles published in DC, as well as additional graphics, editorial and case histories. Each article featuring enhanced editorial includes a footnote in the print edition directing readers to additional content on the website. DrillingContractor.org also maintains archives of past issues.

Yearly Stats (2018)

Monthly Stats (August 2019)

SOCIAL MEDIA: Our primary goal is two-fold: drive users back to our site and interactively engage with our readers.

Facebook 30,700+ Likes
YouTube 2,000+ Subscribers / 2.1 Million Video Views
Twitter 4,800+ Followers

Available Sizes & Pricing

*NOTE: Since IADC does not sell lists or offer third-party eblasts, this is the only mechanism for a single company to eblast the IADC/DC readership.
**Pre-event reminder sent to registrants one day prior to VPD, and post-event reminders to registrants who have not yet viewed the VPD.

Sample VPD

DC’s digital reader is a digital mirror of Drilling Contractor, and advertisers in the print edition receive complimentary placement of their print ads in the DC digital reader.

The reader’s handy booklet format allows readers to easily flip through pages on their computer desktop, tablet or smart phone. DC’s digital reader can be viewed on an iPad, Android tablet, Windows or Mac OSX computer.

Sponsor logo included on blast announcing publication of the digital edition. Sponsor receives 2500 x 60 and 300 x 250 banner on the digital edition masthead and to the left of digital cover, respectively. 2500 x 60 banner placed above Digital Reader will be visible from all pages (not visible if reader zooms to enlarge page).

Internet marketers can target the global drilling industry through selected pages on IADC.org, official site of the International Association of Drilling Contractors. IADC.org enjoys traffic of more than 24,500 visitors per month (roughly 81% of those being new users) with more than 100,000 page views.

AVAILABILITY: Contact our Global Sales Manager about opportunities on IADC.org.

* ADVERTISING IS UNAVAILABLE ON THE IADC.ORG HOME PAGE AND THE IADC EVENTS PAGE, ALONG WITH INDIVIDUAL EVENTS (WWW.IADC.ORG/EVENTS AND LINKED PAGES).

Yearly Stats
(2018)

Monthly Stats
(August 2019)

Don’t miss out on this opportunity to build your brand among the next generation of industry leaders and employees! The IADC Lexicon is a glossary of oilfield drilling terms that have been defined in legislation, regulations, standards and/or guidelines. Over the past year, the website has logged nearly 240,000 sessions. Impressively, data analytics show that the largest bloc of Lexicon users belong to the coveted age group of 25-34. The next-largest bloc of users (21%) are between the ages of 18-24. The IADC Lexicon is a prime opportunity for marketers in the drilling industry.

WHAT DO ADVERTISERS GET? Advertise with a leaderboard on the homepage and a powerful leaderboard/poster ad combo site-wide on every inside page. Your ad will be featured on every definition page throughout the site–that’s over 10,600 terms. Ads will rotate with up to 4-6 other leaderboard or poster ads.

ENEWS FROM DRILLINGCONTRACTOR.ORG – Original reporting from key industry events

eNews from DrillingContractor.org presents original news and features, as well as information from key industry players, updates on IADC activities, exclusive reports from IADC conferences, reader surveys and more.

Each edition of eNews links back to DrillingContractor.org.

Stats from the September 2019 edition

2020 eNews Schedule (12 editions)

DRILL BITS – IADC electronic newsletter

Drill Bits is IADC’s vehicle for communicating about pending legislation and regulation impacting the global drilling community. IADC’s electronic newsletter Drill Bits reaches 20,000 readers monthly, keeping them abreast of the latest news that can affect their business.

In addition, Drill Bits highlights IADC initiatives, new IADC members, safety milestones, newly accredited training providers and more.

Stats from the September 2019 edition

IADC DAILY DRILLING REPORT: The IADC Daily Drilling Report is the primary data-collection form for the global drilling industry. Also called the “tour sheet,” the DDR captures information related to the rig crew for payroll, as well as equipment, wellbore, bit and BHA.

Up to two adverts are available on the front flap. (See diagram.)

IADC DRILLING RIG SAFETY INSPECTION CHECKLIST: The definitive checklist for rig safety inspection is indispensable at the rig site as a comprehensive guide to key hazards. Printed on carbonless paper to provide multiple records.

Adverts available on the back cover, and on both the front and reverse flap. The flap stands out due to its function in separating pages to avoid overwriting future pages.

IADC SAFETY MEETING TOPICS AND RECORDS: Safety meetings on the rig are more important than ever, and the IADC Safety Meeting Topics and Records are a rig crew’s guide to vital HSE topics.

Printed on carbonless paper for multiple copies.

IADC WEEKLY SAFETY MEETING REPORT: Crews can choose their own topics for discussion using this form, printed on carbonless paper for multiple copies.

IADC DAILY ENGINE REPORT: The IADC Daily Engine Report is an essential record of drilling engine temperature and pressures, includes space for measurements of additional mud pumps and multiple record sheets on carbonless paper.

IADC MUD PUMP INSPECTION CHECKLIST: Maintaining high fluid throughput is essential in many of today’s complex wells. This form is one that goes to the heart of today’s drilling challenges.

IADC NEAR-MISS REPORTS: Reducing near-misses is a major goal of several major international operators. There are two versions – one for Drilling, one for Well Servicing/Workover.